Monday, October 27, 2008

Gawker's proto-feminist take on Mad Men finale

Gawker notes a maturation of the women characters in Mad Men's Season 2 finale. The show is a character-driven examination of life at an advertising agency in the 1960s that serves as much as a time capsule of that era in terms of appearance and mores. Season one examined who is Don Draper, the head creative executive at Sterling & Cooper, with only moderate attention devoted to other characters on the show. Gawker noted how the power of the show shifted to women in the second season finale, which was set against the Cuban Missile Crisis as the backdrop. Betty Draper, Don's wife who was child-like in the first season, went through a painful adolescence/early adulthood this year as she separated from her husband. Peggy, the young, talented copywriter, has started to assert herself more in the workplace with her own office, winning the Popsicle account, and dropping the bomb on Peter about their child. The only real extension of season 1's storyline about Don Draper's identity, which was stolen from another man during the Korean War, into season 2 came during a trip to California. His trip to California was to attract defense clients, but he met with the widow of the man whose identity he stole. The show overall is paced more like a novel than most other shows and admittedly lagged during the first five episodes during the second season, but the characters are drawn with fine lines and are very much human and a reflection of that era. I'm looking forward to season three.

read more | digg story

No comments: